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As a business owner, it's so absolutely frustrating. Luckily I know marketing myself, as far as what I'd consider "navigating the platform" and fundamental psychology, structure, funnels, campaigns, etc... But that's not my speciality. Yet, it seems like every marketing person I come across is pretty much at the same skill level as myself.
They ...
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##Instagram
Instagram launched 3 Crucial Updates:
1. Pinned Posts: Now you can pin your Top 3 Posts. 2. Instagram Reels now have IG polls, you can integrate polls into reels. 3. Instagram Reels launched 90-second Reels like Tiktok.
Privacy and Security Updates:
1. Instagram launched new tools to prevent Teens from Harmful Content + ...
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Do you want to be more successful with Amazon advertising? With millions of active customers, Amazon is the perfect place to grow your business. However, it’s not as simple as putting up products and waiting for sales to come in. Sometimes, you may need the help of ads. Let’s take a look at how best […]
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I’m currently a Director of Marketing with 7+ years experience. In no way am I an expert, but I have learned a lot about marketing, in part thanks to some great mentors I’ve had.
I would like to pay it forward by helping others who are new to marketing—giving them advice, networking, and anything else I can do to help.
Have any of you found ...
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I am currently a senior majoring in digital marketing with a minor in photography. I have developed a love for the latter and would love to pursue it professionally. Ideally, a job combining both the business aspects of marketing with the creative elements of photography would be a perfect fit for me.
any suggestions are welcome. ...
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I started doing this and figured I'd share.
Here's the strategy:

1. Look at all the software your company uses2. Reach out to the marketing managers (or companies directly) volunteering to be a case study for the software3. Ask for them to link back to your site in the study. ...
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The first impression your crypto marketing campaigns make is the first impression that the general public will leave with for a long time. Listing your coin on CoinMarketCap, Exchanges, and CoinGecko is the most important step to market your crypto project. Establish a relationship with a journalist who has an affinity for your project and an audie
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The six holding companies are:
Havas Media. Dentsu. Omnicom Group. WPP/GroupM. Publicis. IPG Mediabrands.
Are putting up $50,000 each, to fund 10 students, providing a $30,000 scholarship to study advertising media, for a full scholarship pool of $300,000.
The degree costs $30,000.
I am 1 of 10 students who received a $30,000 scholars ...
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Understanding the role that each touchpoint plays in a conversion is crucial for budgeting, allowing devotion of funds to the most effective touchpoints while diverting funds away from ineffective channels.  Multi-touch attribution models have been proven ineffective for two reasons:  the platforms are sealed off from each other in terms of attribu
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It’s a small startup. Not a ton of resources to hire TikTok creators. I also feel like it would be inefficient to try scheduling other team members outside of the marketing dept to film TikToks with me. Would you be hesitant to just make the videos yourself and be in them? ...
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Hello! I'm a social media manager and I'm currently an admin of a few Facebook groups that have hundreds of members, but I'm really struggling to get engagement! We are posting frequently in the groups and new people are constantly asking to join the group and yet no one engages 😭 I've tried using different types of posts (video, static, links to ...
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Are you happy with the number of leads your marketing campaigns are generating? Or, do you wish they were a bit more effective? If you’re serious about growing your business—whether it’s a B2B company, an e-commerce store, or a startup—increasing the number of leads should be a top priority. Setting up online campaigns is a […]
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I’m currently contemplating my life purpose and something tells me writing ads is not the answer. However, I just graduated from an advertising program and I am feeling the pressure to remain in the industry.
I’ve already worked a 4 month internship on the strategy/media side and didn’t particularly care for it. I have a finished portfolio. It’ ...
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WhatsApp announced that it will be introducing new privacy features that would give users more control over the kinds of information that others can see. According to Engadget, users may now restrict who can view their profile photo, last-seen status, and other information with the new update.
According to Engadget, the update contains a new fea ...
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The CEO of Meta Platforms, formerly Facebook, Mark Zuckerberg, discussed the metaverse with the host of CNBC's Mad Money, on Wednesday, Jim Cramer.
Zuckerberg indicated that he believes the metaverse will grow significantly over the next ten years and play a significant role in the company's operations. Regarding Meta's initiatives in the meta ...
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Im trying to make a shit ton of money on social media and im willing to put in the work. I have 20k followers on tiktok where I post random vids and my thoughts that seem to blow up, my most viewed video has 11million views. Can anyone help me and tell me what to do to this account to help me gain income. I recently joined tiktok shop but I’ve made ...
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The Sales department is the only one in the company that makes money. Automation is the transfer of routine tasks from humans to robots or software. It only reduces operational costs and increases the speed of a process. If the processes in the Sales department are weak, you just teach the machine the weak processes. In this article, we will analyz
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There are many ways to make your startup stand out in a competitive market. As a startup, you need to be careful with your marketing efforts and money. Since you’re operating on limited funds, it’s important to get the most bang for your buck.
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Modern video content has up to 80% of global website traffic, which keeps growing annually. No wonder visual storytelling is gaining momentum in multiple areas, including business. Let’s see how to utilize storytelling visuals in your company promotion and make it strive. Dribbble illustrations What is video storytelling? Storytelling is a method o ...
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